REGISTRATION

If you're interested in participating in the certified training held in Helsinki, please fill in the form below. Next, we will confirm your registration and send additional information. The cost of the training is €110

Each training session has a capacity of 15 people.

Billing information

The organizers will provide unlimited coffee, tea, biscuits, water and juices. There will also be a 2-course meal during lunch break. Wifi network will be accessible for all participants during the entire training session.

After the training, each participant will be granted a SALESmanago Marketing Automation Professional Certificate as well as access to unpublished training materials.

€110

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Helsinki

4th of April

Become Certificated Professional with Top European Marketing Automation Company

  • Unique Marketing Automation knowledge
  • Experienced trainers
  • Valuable Certificate


Europe's top marketing automation platform
used by over 10 000 companies

Financial Times

#26 Fastest Growing Company

Financial Times

GetApp

#3 Marketing Automation Category Leader

GetApp

Datanyze

#1 eCommerce Marketing Automation

Datanyze

Deloitte

#11
Fast 50

Deloitte

Capterra

4,5/5


Capterra

Agenda
9.00 - 10.00
Introduction
  • Let's get to know each other!
  • A share of SALESmanago in the market of marketing automation
10.15 - 12.00
Key Marketing Automation features
  • Building a 360° customer view
  • How to convert anonymous traffic to leads using advanced website user tracking
  • How to carry out multidimensional segmentation of the customer database
  • Measurement of customer engagement by implementing a scoring model
  • The proper way to nurture and route your leads
12.00 - 13.00
Lunch break
13.00 - 15.00
SALESmanago platform
  • Implementation for B2B and B2C&eCommerce industry
  • Mechanisms of personalization (product-related, customer-based and AI recommendations)
  • Automated omnichannel communication strategy
15.15 - 16.15
Practical Exercises in using Marketing Automation Platform
  • Implementation of the most popular and effective automation processes
  • Acquiring practical know-how about SALESmanago
16.30 - 17.00
Summary
  • Case studies and best practices
  • Q&A session with Marketing Automation specialists
TRAINERS
Zofia Sadowska
Zofia Sadowska

Responsible for the strategy and the overall implementation process of marketing automation, at strategic partners of SALESmanago. Consulting implementations, training new specialists and systematically developing her knowledge. In free time she designs landscapes and travels the world to seek inspiration for new concepts.

Andreas Daun
Andreas Daun

Andreas is Head of Delivery at Data Talks and has many years experience working with Customer Data Management, Web Strategy, Online Marketing, and Web Analytics. Andreas focus is to help our customers to be Data Driven and to work with Marketing Automation.

Why is it worth it ?

Marketing Automation has been one of the fastest growing markets in recent years. Its worth is estimated to be over 1 billion dollars. In Poland, more than 1000 companies rely on marketing automation systems to stay competitive, and 90% of them entrust this vital process to SALESmanago.

Communication must be personalized in today’s competitive market. Only by knowing what your clients need can you communicate in a way that draws their attention. SALESmanago Marketing Automation helps you understand those needs and expectations, and provides the right tools to address them.

Knowing how to react to latest trends with suitable solutions is crucial for your strategy. Make your marketing team work at peak efficiency. Reduce expenses and time spent on preparing campaigns, and get more conversions on your website. Achieve all this with Marketing Automation!

On this training course you will learn how to:

  • Make conversion rates soar with personalized content
  • Stay in touch with your clients by employing Lead Nurturing campaigns
  • Keep your email campaigns consistently appealing to customers
  • Carry out superior omnichannel lead campaigns
  • Use Dynamic Content and ArtificialIntelligence to gain an edge over competition
  • Seamlessly integrate marketing and sales activities
  • Become proficient in Big Data and use it to drive real results

Each participant will receive a SALESmanago Marketing Automation Professional Certificate

Organizers
Location

Regus

Aleksanterinkatu 15 b

Helsinki